Business Blog or Personal Blog?
One of the questions I get often is: “What’s the difference between a business blog and a personal blog? And why does a business website/blog cost so much more?”
If you’ve wondered that too — let me break it down for you.
A Personal Blog: Your Story, Your Space
A personal blog is just that — personal.
It’s a beautiful way to share your story, your faith, your creative projects, your family’s journey, or simply your thoughts. It doesn’t need to do anything but reflect you and invite others into your words and your world.
That’s why I created HeartSites offering affordable, semi-custom blogs built for women who want to start writing and sharing their stories online without the tech headache. It’s a simpler setup, focused on you and your content, with design and functionality to feel beautiful, clean, and easy to use.
A Business Website & Blog: Your Professional Presence
A business website with a blog included is a whole different concept, because it needs to work for you. Your site is more than a place to write. It needs to:
- Attract the right customers/clients
- Highlight your services or products
- Build trust and credibility
- Capture leads or sales
- Support your long-term goals
That’s why a business website/blog is more complex to plan and design. I need to take into consideration your brand, your logo, your expectations for how the site/blog can work for you, and what you intend to do with the site.
Every element, from your navigation to your colors to the words on your homepage is thought about ahead of time. I also often help with copywriting, setting up email lists, and even e-commerce solutions. When you hire me for a business website, I spend time understanding your audience, crafting a strategy that supports your business goals, and designing features that help you connect, sell, and grow.
Which One Do You Need?
- If you just want a place to write, share, and connect — start with a HeartSite.
- If you’re running a business, selling something, or building a brand — you need a business site.
Either way, I’d love to help you take the next step. If you’re not sure which one is right for you, send me a message, and I’ll be happy to walk you through it!
